All Episodes
Displaying 1 - 20 of 86 in total
Be Recommendable: Sam Page of AirOps on Winning AI Search
Welcome to The GEO Show, your daily briefing on generative engine optimization. Brought to you by GEOforge. Host Paris Childress talks with Sam Page of AirOps about wh...
Shopify Sees 3.3x More Orders From AI Search, Plus an EU Ruling on Gemini
Welcome to The GEO Show, your daily briefing on generative engine optimization. Brought to you by GEOforge. Host Paris Childress covers Shopify's AI search numbers, an...
ChatGPT Ads Earn a Third of What Google Search Ads Do
Publishers are now suing the layer AI answers are built on. The New York Times and three Tribune papers filed suit against Brave Software, alleging its search index an...
Google AI Mode Is Citing 74% Fewer Sources. Now What?
Google AI Mode went from about 16 cited sources per answer to about 4, roughly 74% fewer, according to one new dataset. Paris Childress covers three stories in today's...
Reddit Says AI Mode Sends No Traffic
Welcome to Episode 79 of The GEO Show, the weekly briefing on Generative Engine Optimization and AI search. In this episode, Paris Childress, founder of Hop AI and co-...
Google Lost $500 Billion in a Day. Can AI Mode Ever Pay?
It's Friday, so host Paris Childress is back with his regular co-host Simon Young of Question.Marketing. They debate five of the week's biggest stories in GEO and AI s...
AI Agents Are Becoming the Storefront
Amazon says more than 400 million customers used Alexa for shopping in the past twelve months, while Google opens Search and Gemini to third-party apps via MCP. Paris ...
Connected Gmail and Photos Can Now Shape Ads in AI Mode
For users who connect Gmail or Google Photos to Search, Google can now use that context to personalize ads, including in AI Mode. Paris Childress covers this and five ...
Your Brand SERP Is Now an AI Answer
AI Overviews now appear on 82.5% of US brand searches, according to new SE Ranking data, and 62% of US brand-site citations come from pages outside the organic top 10....
Your Best GEO Content Is Hiding in Your Team Chat
Christian Rigg, Director of Strategy and Operations at Eleven Content, a London-based content and marketing agency, believes the best information gain is already insid...
Nearly 100 GEO Audits Later: What Big Brands Still Miss
Ann Stanley, Founder & CEO of Anicca Digital, has built nearly 100 GEO audits in the past year, all with Claude Code. Paris Childress talks with Ann about what those a...
Google Organic Sends 39x More Traffic Than AI. So What?
Google organic sent about 39x more sessions than AI across 95 properties, yet ChatGPT visitors converted at close to 14% vs 3% for organic in a separate study. Paris C...
Who Should Own GEO? Not Your SEO Team
Who should own GEO inside a company? Not your SEO team, says Simon Young of Question.Marketing. Paris Childress runs Simon through themes from close to 20 BrightonSEO ...
Europe's AI Answers Cite Local Sites 16x More Than US
Local sites get 15.5% of European AI citations vs 0.95% in the US, about 16x more, according to AirOps research. Paris Childress covers this week's GEO news, with one ...
Direct Traffic Up 141%: Bots or AI?
Direct traffic jumped 141% across 12 websites, but engaged direct sessions fell about 1%. Is it AI or bots? Paris Childress covers this week's GEO news, with one theme...
AI Engines Disagree on the Top Bank 43% of the Time
AI engines disagree on which bank to recommend first 43% of the time. Paris Childress covers this week's GEO news, with one theme: AI visibility monitoring is becoming...
84% of AI Citations Come From Earned Media, Not Your Site
84% of AI-cited sources come from earned media, according to Muck Rack research highlighted in Force4's 2026 Market Influence Report. Paris Childress covers this week'...
The ChatGPT Your Tools Track Isn't the Real One
Welcome to Episode 65 of The GEO Show, the daily podcast on Generative Engine Optimization: how brands earn visibility, mentions and citations inside AI answers. Paris...
AI Reads Your Snippet, Not Your Page
Welcome to Episode 64 of The GEO Show, the daily podcast on Generative Engine Optimization: how brands earn visibility, mentions and citations inside AI answers. Paris...
Local Businesses Are Invisible to AI
Welcome to Episode 63 of The GEO Show, the daily podcast on Generative Engine Optimization: how brands earn visibility, mentions and citations inside AI answers. Paris...
